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our five lastest posts

8 February

Want to know what to outsource? Follow the money...

published on Orange Business Live

If you want to learn anything about the special challenges global organizations expect to face in 2010, follow the money. At last year's Orange Business Live event, overall cost reduction was one of the themes, and budgetary trends are pointing...

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5 February

UK data protection in the spotlight

published on Orange Business Live

Figures from the UK's Information Commissioner's Office reveal that more than 800 security breaches were reported over a two year period, with almost one quarter of these being attributable to "mistakes", and almost a third being the result of thefts.

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5 February

iPad launch aftermath: all set to keep on taking the tablets?

published on MEA Briefing

In the midst of all the hype of a typical Apple new product launch, it's easy to forget two things. The first is that the iPad isn't the first tablet PC, it isn't even Apple's first attempt. Does anybody...

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5 February

Anywhere and sustainable enterprises - Axel Haentjens interview

published on Orange Business Live

Wirelessweek presents us an interview of Axel Haentjens about the evolutions of technology in enterprise

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4 February

A win-win approach to project managers' development

published on Orange Business Live

As president of PMI France-Sud, I was often told by different companies: "We're not very good at Project Management!" And my comment back to them was: "So, what are you going to do about it?".

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what's new on Orange Business

4 February

our Social Media strategy in plain English

Thumbnail image for socialmedia1.jpgOn Nov 10th, 2009 I was in Atlanta presenting at Blogwell on behalf of Orange Business Services, presenting our social media strategy and explaining how, why and what we did online to increase our brand advocacy. Yesterday, the video recording of that presentation was posted by SMBC and - assuming your firewall isn't going to block Vimeo - you are kindly invited to click the following image in order to view the recorded session. And if your firewall does block Vimeo, or that you find the quality a bit flaky, you are now left with the possibility of contacting me via the comments section of this post and then I can tell you how video can be made available to all easily and qualitatively, which is what I explain in that recording.
  

here is the introduction to the video by the SMBC representatives:
In his BlogWell Atlanta case study presentation, "Succeeding in Social Media Initiatives," Orange Business Services' Head of Internet & Digital Media, Yann Gourvennec, explained how they're finding success in social media as a business-to-business brand. Yann's case study covered how they're finding passionate buyers online that advertising can't reach, how they're using video, and how they've used social media feedback to improve their products. --- BlogWell is the only conference where social media executives from large companies come together to share their case studies, offer practical how-to advice, and answer your questions. To learn more about BlogWell, visit gaspedal.com/blogwell/ BlogWell is produced by GasPedal and the Social Media Business Council. Learn More: gaspedal.com and socialmedia.org

22 September

Orange Business TV tour in the US (1st leg: Atlanta)

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We have embarked on a series of webtv interviews with some of our key Orange people at Atlanta, Ga. This is only the first leg of the journey in which we will spend three days 

Joel, the man behind Orange Business TV (left) is fine tuning his brand new HD digital camera within the board meeting room in the Orange Business Atlanta office, minutes before an interview with Ken Prock, Head of North American Regional Operations. Ken gave us a very interesting interview explaining how Orange Business works from the inside from a client service point of view. He namely gave details about what happens when national disasters happen in North American. As it happens, we landed in Atlanta in the midst of very serious flashfloods which kept the region under water. Ken's story was very compelling and even more so because of this. Joel is now backing up the stories on disk. Editing will take place a soon as we are back in Europe and then we'll post everything on our Orange Business TV platform (which is soon to receive a facelift by the way)

21 September

Telecom Services Excellence in Customer Care -- Who Cares?

The Orange Business Services Strategy to Manage by Customer Loyalty Index

In the current economic climate Customer Care is more important than ever before.

Customers face various uncertainties and they need to be assured of the quality of their suppliers: trust is key.

The most important corporate priority is to deliver outstanding Customer Care.
Ensuring Customers expectations are met and an exemplary end-to-end experience provided all of the time generates and maintains their loyalty.
This matching of expectations with experience should be regularly checked and enhanced throughout the development of Customer relationships.
Quality of service and Customer Care are increasingly significant factors in the quality-price balance and with decreasing tolerance of service and process issues only suppliers with proven Customer Care credentials and business relationship spirit will give their customers the required sense of increased trust and sustainability.

This generates a more in-depth partnership and mutual success for both customer and supplier: regaining control for the customer and guaranteeing income for the supplier.

find out more and download this IDC report (PDF)

31 August

RFID in the supply chain

The whole chain from the initial order of a product to the final delivery with picking/shipping at supplier's premises, transport/delivery and end consumer and partners traceability requests.

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31 March

Portrait of an Internet pioneer


1-person-speaks-board.gifWe have just published a series of portraits and one of the videos on which I'd like to focus is that of our friend and colleague Rob Evans. Rob is not in charge of developing social media in the UK although he would have every right to be. He is in fact head of telecom integrated operator group. In essence, his job is about Sourcing. His involvement in social media and the Internet in general is stirred by passion, I think you'll get that from the interview.

He has been online since 1996-1997 working with the mobile industry and he has been a blogger since ... 2003! That is to say one year before O'Reilly coined the phrase Web 2.0 at a famous conference. What I find most fascinating in Rob's story though is not just that, but how he can use his passion and extra-curricular activities to fuel his day to day job. Most impressive stuff.
Rob's articles on the Orange Business Live blog can be found by clicking this link.

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